RESOURCESTO HELP YOUDOMINATE

A Bestselling Author, Four Times Over.

The Books

The 7 Prerequisites to Success
Founded on principles, grounded in observation and actualization, not theory.
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The Phenomenal Leader
Fifty of the world’s top leaders, studied and broken into a play-by-play handbook: thirty-one styles of leadership in thirty-one days.
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Billion Dollar Brand
A tribute to the journey from zero to hero. The experience, the education, and the expertise behind building a real business on a personal brand, pulled back like a curtain.
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Add a Zero: The Book
Reprogram performance habits with behavioral science. Build structures that multiply efficiency and eliminate friction. Align purpose with profitability.
The Books

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ESSENTIAL READS FOR

Exceptional Leadership

CEO Excellence: The Six Mindsets That Distinguish the Best Leaders from the Rest
By Carolyn Dewar, Scott Keller, Vikram Malhotra
From the world’s most influential management consulting firm, McKinsey & Company, this is an insight-packed, revelatory look at how the best CEOs […]
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Deliberate Calm: How to Learn and Lead in a Volatile World
By Jacqueline Brassey, Aaron De Smet, Michiel Kruyt
Drawing from a unique blend of psychology, neuroscience, and consciousness practices, as well as more than fifty years of combined […]
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HBR Emotional Intelligence Ultimate Boxed Set(14 Books)
By Harvard Business Review
HBR's Emotional Intelligence Series features smart, essential reading on the human side of professional life from the pages of Harvard Business Review.
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Emotional Intelligence: Why It Can Matter More Than IQ
By Daniel Goleman
Everyone knows that high IQ is no guarantee of success, happiness, or virtue, but until Emotional Intelligence, we could only guess why. Daniel Goleman's brilliant report from the frontiers of psychology […]
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Make Your Bed: Little Things That Can Change Your Life… and Maybe the World
By Admiral William H. McRaven
Based on a Navy SEAL's inspiring graduation speech, this number-one New York Times best seller of powerful life lessons "should be read by […]
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The Wisdom of the Bullfrog: Leadership Made Simple (But Not Easy)
By Admiral William H. McRaven
From the acclaimed #1 New York Times bestselling author of Make Your Bed, a short inspirational book of advice and leadership lessons that Admiral McRaven collected over his four […]
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Leadership Strategy and Tactics: Field Manual
By Jocko Willink
In the military, a field manual provides instructions in simple, clear, step-by-step language to help soldiers complete their mission. In the civilian sector, books offer information on everything from fixing a leaky faucet to developing […]
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The Dichotomy of Leadership: Balancing the Challenges of Extreme Ownership to Lead and Win
By Jocko Willink and Leif Babin
The importance of balance as a leader by the number-one New York Times best-selling authors of Extreme Ownership […]
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Extreme Ownership: How U.S. Navy SEALs Lead and Win
By Jocko Willink and Leif Babin
From Jocko Willink, the New York Times best selling author of Discipline Equals Freedom and Leadership Strategy and Tactics, an updated edition of the blockbuster bestselling leadership book […]
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Top Book Selections

Navigating the Marketing Maze

One Million Followers, Updated Edition: How I Built a Massive Social Following in 30 Days
By Brendan Kane
More than 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention […]
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Building a StoryBrand: Clarify Your Message So Customers Will Listen
By Donald Miller
More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. […]
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Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers
By Geoffrey A. Moore
In Crossing the Chasm, Geoffrey A. Moore shows that in the Technology Adoption Life Cycle, which begins […]
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The Adweek Copywriting Handbook
By Joseph Sugarman
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. [...]
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Guerilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
By Jay Conrad Levinson
The book that started the guerilla marketing revolution, expanded and completely updated for the twenty-first century. […]
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Hook Point: How to Stand Out in a 3-Second World
By Brendan Kane
Hook Point: How to Stand Out in a 3-Second World, by out of the box thinker Brendan Kane, breaks down the most effective strategies to generate new opportunities, innovate and scale your business, and create a compelling […]
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The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands
By Jean-Noël Kapferer, Vincent Bastien
Discover the secrets to successful luxury brand management with this bestselling guide written by two of the world's leading experts on luxury branding, Jean-Noël Kapferer and Vincent Bastien […]
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This Is Marketing: You Can’t Be Seen Until You Learn to See
By Seth Godin
This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation […]
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The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd
By Allan Dib
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. […]
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ESSENTIAL READS FOR

MINDSET MASTERY

Think and Grow RichDeluxe Edition: The Complete Classic Text (Think and Grow Rich Series)
By Napoleon Hill
The bestselling success book of
all time, updated and revised with contemporary ideas and examples,
now in a special deluxe edition. […]
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Mindset: The New Psychology of Success
By Carol S. Dweck
From the renowned psychologist who introduced the world to “growth mindset” comes this updated edition of the million-copy bestseller, featuring transformative insights into redefining success, building lifelong resilience […]
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Winning: The Unforgiving Race to Greatness (Tim Grover Winning Series)
By Tim S. Grover
From the elite performance coach who authored the international bestseller Relentless and whose clients have included Michael Jordan, Kobe Bryant, and Dwyane Wade, comes this […]
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Relentless: From Good to Great to Unstoppable (Tim Grover Winning Series)
By Tim S. Grover
Legendary trainer Tim Grover uses his experience with the world’s top athletes to drill down into the killer instinct that separates the good from the great, showing you how to tap into the dark […]
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Never Finished: Unshackle Your Mind and Win the War Within
By David Goggins
This is not a self-help book. It’s a wake-up call! Can’t Hurt Me, David Goggins’ smash hit memoir, demonstrated how much untapped ability we all have but was merely an introduction to the […]
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The Mamba Mentality: How I Play
By Kobe Bryant
The Mamba Mentality: How I Play is Kobe Bryant’s personal perspective of his life and career on the basketball court and his exceptional, insightful style of playing the game―a fitting legacy from the late Los Angeles Laker […]
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Can’t Hurt Me: Master Your Mind and Defy the Odds
By David Goggins
New York Times best-seller. Over five million copies sold. For David Goggins, childhood was a nightmare--poverty, prejudice, and physical abuse colored his days and haunted his nights. But through self-discipline, mental […]
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It Takes What It Takes: How to Think Neutrally and Gain Control of Your Life
By Trevor Moawad
From a top mental conditioning coach - "the world’s best brain trainer" (Sports Illustrated) - who has transformed the lives and careers of elite athletes, business leaders, and military […]
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Creating Impactful Content

SPEAKING & CONTENT GEAR

EVIDENCE-BASED

COACHING RESOURCES

Innovations in Leadership Coaching: Research and Practice
By Terry H. Hildebrandt, Francine Campone, Kathy Norwood, Erek J. Ostrowski
This important volume will be a valuable tool for leadership coaches and coach trainers who are shaping the next generation of leadership coaches [...]
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The Wisdom of Coaching: Essential Papers in Consulting Psychology for a World of Change
By Richard R Kilburg
What is executive coaching? And, how has it emerged as such a strong subdiscipline in psychology? […]
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Advancing Executive Coaching: Setting the Course for Successful Leadership Coaching
By Gina Hernez-Broome, Lisa A. Boyce
Rich in content, this book is an impressive and varied review of the field of coaching from a notable assembly of authors […]
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Therapist Into Coach (Coaching in Practice)
By Julia Vaughan Smith
Therapist into Coach gives you the know-how to bring elements of a coaching approach into your counseling process, adding increased benefits to your clients’ experience as well as your practice […]
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Strength-Based Leadership Coaching in Organizations: An Evidence-Based Guide to Positive Leadership Development
By Doug MacKie
Positive organizational psychology, with its focus on the identification and development of strengths […]
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International Handbook of Evidence-Based Coaching: Theory, Research and Practice
By Siegfried Greif, Heidi Möller, Wolfgang Scholl , Jonathan Passmore
This handbook comprehensively covers the fundamental key concepts in coaching research and evidence [...]
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Evidence Based Coaching Handbook: Putting Best Practices to Work for Your Clients
By Dianne R. Stober, Anthony M. Grant
The first reference to bring scientifically proven approaches to the practice of personal and executive coaching […]
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Coaching Questions: A Coach’s Guide to Powerful Asking Skills
By Tony Stoltzfus
The single most important skill in coaching is asking powerful questions.
In this volume, master coach trainer Tony Stoltzfus joins with 12 other professional coaches […]
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Coaching for Performance, 5th Edition: The Principles and Practice of Coaching and Leadership
By Sir John Whitmore , John McFarlane - foreword
Coaching for Performance is the definitive book for coaches, leaders, talent managers, and professionals around the world.
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Co-Active Coaching: The Proven Framework for Transformative Conversations at Work and in Life
By Henry Kimsey-House, Karen Kimsey-House, Phillip Sandahl
The definitive edition - updated and expanded, with access to an online toolkit.
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Co-Active Coaching, 3rd Edition: Changing Business, Transforming Lives
By Henry Kimsey-House, Phillip Sandahl
When Co-Active Coaching was first released in 1998, this pioneering work set the stage for what has become a cultural and business phenomenon and helped launch the profession […]
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Trillion Dollar Coach:The Leadership Playbookof Silicon Valley’s Bill Campbell
By Eric Schmidt, Jonathan Rosenberg, Alan Eagle
The team behind How Google Works returns with management lessons from legendary coach and business executive Bill Campbell, whose mentoring […]
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The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever
By Michael Bungay Stanier
Coaching is an essential skill for leaders. But for most busy, overworked managers, coaching employees is done badly, or not at all. They're just too busy, and it's too hard to change. […]
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Navigate Your Fitness Journey

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ESSENTIAL READS FOR

igniting motivation

The Power of Discipline: How to Use Self Control and Mental Toughness to Achieve Your Goals
By Daniel Walter
Have you spent weeks, months, or even years trying to achieve your goals but keep failing? Have you given up on becoming successful because […]
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Power of Positive Thinking
By Norman Vincent Peale
you do not need to be defeated by anything, … you can have peace of mind, improved health, and a never-ceasing flow of energy.'The Power of Positive Thinking is a practical, direct-action application of spiritual techniques to overcome defeat and win confidence […]
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As A Man Thinketh:Original Classic Edition
By James Allen
As a Man Thinketh is a self-help book by James Allen, originally published in 1903. It was described by Allen as "… [dealing] with the power of thought, and particularly with the use and application of thought to happy and beautiful issues.
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You Owe You: Ignite Your Power, Your Purpose, and Your Why
By Eric Thomas PhD
NEW YORK TIMES BESTSELLER • “Eric Thomas moves, inspires, encourages, and challenges people to reach their full potential. You Owe You is flat-out brilliant, and he ain’t lied yet!” […]
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The 5AM Club: Own Your Morning. Elevate Your Life
By Robin Sharma
Legendary leadership and elite performance expert Robin Sharma introduced The 5am Club concept over twenty years ago, based on a revolutionary morning routine that has helped his clients maximize […]
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The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life
By Mark Manson
In this generation-defining self-help guide, a superstar blogger cuts through the crap to show us how to stop trying to be "positive" all the time so that we [...]
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Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones
By James Clear
James Clear is a writer and speaker focused on habits, decision making, and continuous improvement. He is the author of the #1 New York Times bestseller, Atomic Habits.
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Grit: The Power of Passion and Perseverance
By Angela Duckworth
In this instant New York Times bestseller, pioneering psychologist Angela Duckworth shows anyone striving to succeed (be it parents, students, educators, athletes, or business people) that the secret to outstanding […]
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Being Your Best Collection (6 Books) (HBR Emotional Intelligence Series)
By Harvard Business Review
How to be human at work. HBR's Emotional Intelligence Series features smart, essential reading on the human side of professional life from the pages of Harvard Business Review.
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Start with Why: How Great Leaders Inspire Everyone to Take Action
By Simon Sinek
In 2009, Simon Sinek started a movement to help people become more inspired at work, and in turn inspire their colleagues and customers. Since then, millions have been touched […]
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Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team
By Simon Sinek , David Mead, & Peter Docker
Start With Why has led millions of readers to rethink everything they do, in their personal lives, their careers and their organizations.
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SHAAN’S LATEST CONTRIBUTION TO YOUR

business success

The Art of War(Chinese Binding, 1)
By Sub Tzu
Written in the 6th century BC, Sun Tzu's The Art of War is still used as a book of military strategy today. Napoleon, Mae Zedong, General Vo Nguyen Giap and General Douglas MacArthur all claimed to have drawn inspiration from it. […]
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Mastery
By Robert Greene
What did Charles Darwin, middling schoolboy and underachieving second son, do to become one of the earliest and greatest naturalists the world has known? […]
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant
By Kim, W. Chan, Mauborgne, Renee
This book, Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant, presents a simple, cohesive, and practical […]
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How to Win Friends and Influence People
By Dale Carnegie
Encourage others to talk about themselves. Talk in terms of the other person's interests. Make the other person feel important - and do it sincerely. […]
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The 48 Laws of Power
By Robert Greene
Amoral, cunning, ruthless, and instructive, this multi-million-copy New York Times bestseller is the definitive manual for anyone interested in gaining, observing, or defending against ultimate control, from the author of The Laws of Human Nature. […]
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Concise Art of Seduction
By Robert Greene
Seduction is a game of psychology, not beauty, and it is within the grasp of any person to become a master at the game. All that is required is that you look at the world differently, through the eyes of a seducer. […]
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The 33 Strategies of War
By Robert Greene
Robert Greene’s groundbreaking guides, The 48 Laws of Power, The Art of Seduction, and Mastery espouse profound, timeless lessons from the events of history to help readers vanquish an enemy […]
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The Personal MBA: Master the Art of Business
By Josh Kaufman
Getting an MBA is an expensive choice-one almost impossible to justify regardless of the state of the economy. Even the elite schools like Harvard and Wharton offer outdated assembly-line programs […]
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The Four Agreements: A Practical Guide to Personal Freedom
By Don Miguel Ruiz
In The Four Agreements, bestselling author don Miguel Ruiz reveals the source of self-limiting beliefs that rob us of joy and create needless suffering […]
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Influence, New and Expanded: The Psychology of Persuasion
By Robert B Cialdini PhD
The foundational and wildly popular go-to resource for influence and persuasion, a renowned international bestseller, with over 5 million copies sold, now revised adding: new research […]
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Pre-Suasion: A Revolutionary Way to Influence and Persuade
By Robert Cialdini Ph.D.
The author of the legendary bestseller Influence, social psychologist Robert Cialdini shines a light on effective persuasion and reveals that the secret doesn’t lie in the message itself […]
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The Richest Man in Babylon: Deluxe Hardbound Edition
By George S Clason
If you have a lean purse and are looking for financial wisdom, you’ ve picked the perfect book! “ A PART OF ALL YOU EARN IS YOURS TO KEEP.” This beautiful leather-bound edition of Clason’ s classic bestseller […]
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Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!
By Robert T. Kiyosaki
April of 2022 marks a 25-year milestone for the personal finance classic Rich Dad Poor Dad that still ranks as the #1 Personal Finance book of all time […]
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HBR’s 10 Must Reads for Executives 8-Volume Collection
By Harvard Business Review
Now you can have them, in a set of HBR's 10 Must Reads, available as an 8-volume paperback boxed set or as an ebook set […]
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HBR’s 10 Must Reads on Creative Teams Collection (7 Books)
By Harvard Business Review
For your company to stand out in today's competitive environment, you need to be original. You need to have fresh ideas, exciting products and offerings, and a willingness to experiment.
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Harvard Business Review Guides Ultimate Boxed Set (16 Books)
By Harvard Business Review
This 16-volume, specially priced boxed set makes a perfect gift for aspiring leaders looking for trusted advice on such diverse topics as data analytics, negotiating, business writing […]
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